Nashville-based act Goodbye June recently released new psychedelic music video for “Good Side” off of their debut album, Magic Valley.

Goodbye June positively surfaced in the midst of tragedy. Cousins Landon Milbourn (lead vocals,) Brandon Qualkenbush (rhythm guitar, backing vocals,) and Tyler Baker (lead guitar) bonded together when Baker’s brother passed away in a car accident in 2005. In times of grief, a reminder of the finite and fragile nature of human life, the three felt inspired to fully actualize their mutual ambition and form a band. Baker, Qualkenbush, and Milbourn dreamed of writing music that they personally wanted to create. In 2012, the band signed with local Nashville label Cotton Valley Music and eventually joined with Interscope Records in 2016.

Goodbye June contrive unabashed rock-and-roll with bolting energy. From their debut album, Magic Valley, released in May 2017, hits like “Oh No” demonstrate their ability to produce unfettered guitar solos and fervid lyrics. However, composing slower acoustic ensembles is no issue either, as seen in “Darlin'” regarding the heartwrenching account of love and loss.

In their new video, director Tyler Dunning Evans collaborated with the trio to visually narrate “Good Side” through green screen novelty. Animals in inverted colors, blown-up orchids, and band members flipped and spun around heighten Milbourn’s peak bellows to new grounds. Together, the kaleidoscopic use of color, pattern, and geometry suggest psychotomimetic connotations in an already fervent song. The synthesis delivers multichrome, vigor, and fantasy.

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